Wednesday, March 23, 2005

Dumped by Ms. Big

Since we like to cover as broad a range of issues as possible here at BOBW, we had hoped to coax occasional blogging partner R Morgenstern, who keeps us savvy about American pop culture, out of her blog lull to provide expert analysis on the decision of the Gap to end their ads featuring Sarah Jessica Parker and switch instead to the Devon Diva, Joss Stone (reported here in a subscriber only WSJ article).

Having failed to do that, we direct your attention to Ms Stone's website, whose graphics reminded us of old Rush album covers, or indeed the newest Rush album cover, proving once again that progressive rock never really went out of style. We also note Gap's choice of words in explaining the decision:

While the company will always seek partnerships with celebrities, musicians and rising stars, "we don't have any future plans to sign a single person to a multiseason deal," Gap said.

What, only married people get multiseason deals? No wonder those women of Sex and the City fretted so much.

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